{"id":2753,"date":"2013-10-07T13:14:43","date_gmt":"2013-10-07T13:14:43","guid":{"rendered":"\/?p=2753"},"modified":"2013-10-07T13:21:05","modified_gmt":"2013-10-07T13:21:05","slug":"alkaline-water-co-inc-otcbbwter-wipes-out-gains-on-friday","status":"publish","type":"post","link":"\/articles\/alkaline-water-co-inc-otcbbwter-wipes-out-gains-on-friday\/","title":{"rendered":"Alkaline Water Co., Inc. (OTCBB:WTER) Wipes Out Gains on Friday"},"content":{"rendered":"

The game is becoming tighter for the Alkaline Water Co., Inc. (OTCBB:WTER<\/a>), as the shares move by small daily increments, mostly hovering around the 50-cent levels. Again, WTER<\/a> is mostly supported by repostings on investors’ forums, mentioning the company’s strengths. On Friday, WTER<\/a> retreated by more than 8% to stand at exactly 50 cents, as selling volumes were above $1.5 million. \"WTER0710.png\" <\/p>\n

WTER<\/a> added a second product to its Amazon.com shop, a table water in 3-liter bottles, priced $25.95 per 4-pack, so far without reviews. The rest of the reviews are glowing, though recalling the style of the company’s very own PR messages. At the same time, WTER<\/a> has not added a new press release or any updates, though in a few months, WTER<\/a> should be starting production. \"TQLA0710.png\"<\/p>\n

Additionally, WTER<\/a> does not really have a Twitter or a Facebook landing page. Still, one could find links on WTER<\/a> that can be shared on Facebook, and a link that leads to a search for WTER<\/a> on Twitter. While those links could spark some interest and search results, they are little more than spam, showing that despite the newly acquired PR, Brande Roderick, WTER<\/a> is not really trying to put itself on social networks. This could be a plus, or a drawback, but still, this ticker has always benefitted from some form of hype.<\/p>\n

Don’t forget the heyday for WTER<\/a> was during the most active spreading of the paper mailer, accompanied by emails in a campaign with a $3 million dollar budget. But it seems the budget ran out, so now WTER<\/a> is up to its own strengths. A new press release could be a booster, but so far, WTER<\/a> is silent. We have to wait and see if the Amazon sales take of, since now it’s only a token presence, among other vendors of alkaline water or even home-based water filters that claim to produce similar results.<\/p>\n

At 50 cents, WTER<\/a> is still accessible enough and a good run is a possibility. But low levels are not a guarantee. If we lo\"XXII0710.png\"ok again at the Montalvo Spirits, Inc. (OTCBB:TQLA<\/a>) movement, we see that the ticker could not impress even at lows of 30 cents, making two failed attempts to rebounce and remaining in the same range.<\/p>\n

As for solid business models, those did little for the 22nd Century Group, Inc. (OTCBB:XXII<\/a>), a producer of specialty tobacco and tobacco products. The ticker jumped on positive announcements from the company, but since then has drifted on this or that side of the $1 levels, without gaining enough energy for a genuine run.<\/p>\n

If you still believe in WTER<\/a>, it is best not to get caught in the hype and choose your time horizon well. The ticker has seen pressure from short sellers, as well as regular profit-taking, and sine it is still unwinding from a large promotion, there may be further deflation as hopeful investors tire out and leave. WTER<\/a> still has to prove its sales, so keep away from investing sums that you cannot afford to lose.<\/p>\n","protected":false},"excerpt":{"rendered":"

The game is becoming tighter for the Alkaline Water Co., Inc. (OTCBB:WTER), as the shares move by small daily increments, mostly hovering around the 50-cent levels. Again, WTER is mostly supported by repostings on...<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[783,916,757],"class_list":["post-2753","post","type-post","status-publish","format-standard","hentry","category-news","tag-tqla","tag-wter","tag-xxii"],"_links":{"self":[{"href":"https:\/\/articles.thehotpennystocks.com\/articles\/wp-json\/wp\/v2\/posts\/2753","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/articles.thehotpennystocks.com\/articles\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/articles.thehotpennystocks.com\/articles\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/articles.thehotpennystocks.com\/articles\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/articles.thehotpennystocks.com\/articles\/wp-json\/wp\/v2\/comments?post=2753"}],"version-history":[{"count":0,"href":"https:\/\/articles.thehotpennystocks.com\/articles\/wp-json\/wp\/v2\/posts\/2753\/revisions"}],"wp:attachment":[{"href":"https:\/\/articles.thehotpennystocks.com\/articles\/wp-json\/wp\/v2\/media?parent=2753"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/articles.thehotpennystocks.com\/articles\/wp-json\/wp\/v2\/categories?post=2753"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/articles.thehotpennystocks.com\/articles\/wp-json\/wp\/v2\/tags?post=2753"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}